Hiring a Private Investigator to work with an Attorney Law Firm to execute Trademark and Domain Name Valuations properly is important to protecting a company.
One of the most important parts of trademarks and domain names is avoiding infringement of other trademarks. This will help when building the brand. Before everything can be finalized, it is important to make sure that the trademarks and domain names are:
- Carefully selected
- Cleared for use
- Registered
- Used to maintain value
What can you expect from Trademark and Domain Name Valuations?
- Trademarks and domain name monitoring
- Determine responsibilities of trademark coordinator
- Search trademark and domain database
- Review use of third-party trademarks
- Search clearance and use of company trademark
- Review use of comparative advertising
- Domain name selection
- Trademark and domain name registration/protection
- Trademark selection
What will a trademark coordinator do?
- Work with outside IP specialists
- Present incidents to the trademark management and company for legal purposes
- Manage and ensure proper trademark usage
- Manage payment of trademark renewals
- Keep tabs on trademark and domain name for outside violations
- Internet monitoring for trademarks, metatags, and domain names
When reviewing use of third-party trademarks, it is important to use them properly with acknowledgement. This also means following the requests of the trademark owner. Reviewing the policies is expected before moving forward.
Clearance and use of a company trademark or domain name should be handled as early as possible before use. This would mean that marketing material is designed and reviewed before the trademark is added. This is a basic procedure for making sure there are no infringements and is the very core of trademark and domain name clearance.
During domain name selection, one can expect:
- Choosing a domain name that translates well into relevant languages
- Choosing a domain name that allows for securing related international domain names
- Acquiring/registering the domain in the US and other relevant countries
- Selecting a domain name that is protected by a trademark that is owned by the company
All trademarks used by a company should be upheld by the clearance process. The guidelines are put into place to protect the company using the trademarks, which is what makes it so important to ensure it is done correctly.
Disclaimer: Every effort has been made to ensure the accuracy of this publication at the time it was written. It is not intended to provide legal advice or suggest a guaranteed outcome. Individual situations will differ and the law may have changed since publication. Readers considering legal action should consult with an attorney to understand current laws and how they may affect a case.